2014 Promotions: Diva Night, March 2014

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Below is a brief overview of the promotion. Click here for a full recap.

Overview

  • 4 week promotion
  • 24 participating businesses
  • Reach: 10,000
  • Costs
    • Overall value: $899.59
    • Cost per business: $5-$10 plus donation of gift basket
    • Businesses who wished to be called out in the Modly Chic Blog paid $35 for a reach of 5316 Twitter Followers, 7,035 Facebook Likes and four dedicated posts on Blog)
    • Event Sponsor – Firefly Real Estate: $500
  • Deliverables
    • Poster, banners, postcards and flyers
    • 4 dedicated blog posts, 12 tweets and 12 facebook posts from Modly Chic
    • overall promotion and participating business specific tweets and facebook posts via Village social media
    • 4 mentions in Newsletters
    • Prominent presence on website
  • Outcomes
    • 65 registered attendees
    • 108 engagements/purchases

++ Value does not include social media promotions specific to each participating business.